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Plunkett’s Sports Industry Almanac 2009: Sports Industry Market Research, Statistics, Trends & Leading Companies (Paperback)

Posted on | January 26, 2010 | No Comments

Plunkett's Sports Industry Almanac 2009: Sports Industry Market Research, Statistics, Trends & Leading Companies

Review
…Valuable for planning purposes are the chapters devoted to major trends and industry outlooks…The content of this reference resource will provide many answers for researchers, students and general information seekers. –American Reference Books Annual

The sports business is a dynamic and growing industry in the U.S., Europe, Asia Pacific and elsewhere. In addition to major sporting leagues and teams, related sectors include sporting goods manufacturing, sports apparel, sporting events broadcasting and retailing. Sports and professional athletes attract companies interested in endorsements, advertising, merchandising and marketing opportunities. Plunkett’s Sports Industry Almanac covers such sectors, providing (more…)

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